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- Kawasho Foods sponsored the 13th NIPPON IT Charity Ekiden!
Kawasho Foods sponsored the 13th NIPPON IT Charity Ekiden!
Kawasho Foods cosponsored the "13th NIPPON IT Charity Ekiden" held in Tokyo on November 10, providing "Nozaki's Corned Beef" as a prize for the top winning team.
The event was organized by Chuck Wilson, Chairman of the NIPPON IT Charity Ekiden Executive Committee, in 2010 to support under-employed people suffering from depression and withdrawal, and is now in its 13th year.
This is a free-style running event where you can run hard with your friends and aim for a record, run while enjoying the scenery of Odaiba, or have a good time running in cosplay. The event is also a place where non-runners can fully enjoy themselves by taking part in baseball lessons and dancing on stage.
Through the sport of "Ekiden," participants help and encourage each other toward the same goal, and support and connect with each other to help the young people who bear the future and overcome the current situation. This is the theme of the NIPPON IT Charity Ekiden.
This year, 572 teams, 2,860 runners, and more than 300 volunteers, staff, and galleries combined for a total of over 5,000 visitors.
Kawasho Foods was a gold sponsor of the event, providing 216 cans of "Nozaki's Corned Beef. Kawasho Foods, a company that connects "deliciousness," presented Nozaki's Corned Beef to the teams that successfully linked their tasuki together and finished in the top places, bringing smiles to the faces of the runners.
The prize list was read out at the time of the ranking announcement, and as "Nozaki's Corned Beef" was used for almost all the prizes, it contributed to the publicity of the product.
Kawasho Foods will continue to provide safe, secure, and delicious "food" and create smiles with "delicious.
For inquiries regarding this matter, please contact
Public Relations Office, General Affairs Department, JFE Shoji Trade Corporation (TEL: 03-5203-5055)